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Title details for 重塑旅游营销 by 孙志强 - Available

重塑旅游营销

by 孙志强
ebook
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突如其来的新冠疫情，令整个旅游行业陷入经营困境，很多旅行社都在谋求转型、研发新品，试图突破经营瓶颈。本书作者针对旅行社的经营特点和固有优势，设计了一条获得收入的新捷径——线下旅游营销。线下旅游营销基于传统营销理论和方法，聚焦于短时间成交的目标，让旅行社尽快走出困境。

Formats

  • OverDrive Read
  • EPUB ebook

subjects

Languages

  • Chinese