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Title details for 市场营销 by 杨紫元 - Available

市场营销

by 杨紫元
孙参运
ebook
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本书共九章，内容包括：培养营销观念、分析企业营销环境、顾客购买行为分析、寻找目标市场、企业产品策略的制定、企业价格策略的制定、分销渠道策略的制定、企业促销策略的制定、市场营销组织与控制。

Formats

  • OverDrive Read
  • PDF ebook

subjects

Languages

  • Chinese